Mahsulot tavsifi:

SBM is a tool for managing the quality of service. It helps to measure the difference between the current level of service and the standard or planned level, understand the causes, and consider the customer's perspective. The SBM program answers two main questions: What should be invested in? (in business processes, existing standards, motivation, employee training, etc.) and How much investment is needed to achieve the planned quality level? The SBM cycle includes: Target setting, Legend development, Selling complex services, Selling priority (marginal) services, Selling priority goods, Effective implementation of marketing offers of the company.